Procurement Summary
Country: United Kingdom
Summary: Provision of on Train and Gateline Advertising
Deadline: 20 Sep 2026
Posting Date: 21 Jul 2026
Other Information
Notice Type: Tender
TOT Ref.No.: 145576630
Document Ref. No.:
Competition: ICB
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: Refer Document
CPV Classification
79341000 - Advertising services
Purchaser's Detail
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Login to see detailsTender Details
Rail Advertising and Ticket Gate Advertising Concession South Western Railway Ltd intends to procure a commercial advertising concession under which a supplier will market, sell and manage paid advertising across on‑train media and station ticket gate media on behalf of South Western Railway Ltd. The appointed supplier will secure advertisers, manage sales activity, collect advertising revenue and provide management information, sharing revenue with South Western Railway Ltd under an agreed commercial model. The new concession is expected to protect an established revenue baseline while placing greater emphasis on incremental revenue growth, innovation and performance. South Western Railway Ltd services and stations included in this concession extend widely across South West London, Surrey, Berkshire, Hampshire, Dorset, Wiltshire and Devon including Guildford, Basingstoke, Portsmouth, Southampton, Salisbury, Bournemouth, Weymouth and Exeter. The anticipated high level supplier requirements are as follows, however are subject to change following premarket engagement: • Fulfil on‑train commercial advertising space across a variety of formats within the South Western Railway Ltd fleet; including approx. 16, 000 interior advertising spaces of mixed sizes across around 325 train sets, with 1, 250 landscape format digital screens expected launch during 2026; other formats may be agreed during the current or future contracts. • Fulfil station ticket gate advertising formats within the...
Documents
Tender Notice