Ma3347f -Rft to Establish a Framework Agreement Tender - 120348686

Procurement Summary

Country: Ireland

Summary: Ma3347f -Rft to Establish a Framework Agreement for the Supply of a B2b Digital Marketing Services in the University of Limerick

Deadline: 07 Jul 2025

Posting Date: 05 Jun 2025

Other Information

Notice Type: Tender

TOT Ref.No.: 120348686

Document Ref. No.: 5816471

Competition: ICB

Financier: Self Financed

Purchaser Ownership: Public

Tender Value: Refer Document

CPV Classification

79413000 - Marketing management consultancy services
79342100 - Direct marketing services
79342000 - Marketing services
79340000 - Advertising and marketing services

Purchaser's Detail

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Tender Details

MBA Programmes - Creation and Development of Communications and Communications Strategy The UL MBA is a post-experience generalist degree in business administration and is seen as a career accelerator or a means to changing career. The current programme is a two-year part-time model, which requires attendance on campus for 3 days eight times during the year, plus a four-day winter school and a five-day international workshop in year 1. Using innovative teaching and learning mechanisms a UL MBA stimulates intellectual and interpersonal development equipping students with a broad range of decision-making skills and an enhanced ability to respond to changes emanating from the international business environment. The programme develops participant-s ability to think and act strategically, developing their creativity and leadership skills and abilities. This project will include activities such as - Design and development of a communication strategy and communications (on and offline), for the target market. Including the development, implementation and maintenance of a UL MBA micro-site - Implement an SEO strategy to enhance search engine visibility in target market areas - PPC campaign across key areas - timing in line with typical peak cycle of recruitment and enrolment of students on post experience education programmes in UL - Direct email campaign to UL MBA database - Design of course brochures - consistent with the UL/KBS/MBA brand - Display network campaign across key websites
Procedure : Open

Publication Date : 07/07/2025

Deadline : 07/07/2025 00:00:00

Documents

 Tender Notice