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DRV BUND SHOPPING MANAGEMENT has floated a tender for Implementation of the Umbrella Brand Strategy of the German Pension Insurance. The project location is Germany and the tender is closing on 12 Jun 2025. The tender notice number is 296954-2025, while the TOT Ref Number is 118802914. Bidders can have further information about the Tender and can request the complete Tender document by Registering on the site.
Procurement Summary
Country : Germany
Summary : Implementation of the Umbrella Brand Strategy of the German Pension Insurance
Deadline : 12 Jun 2025
Other Information
Notice Type : Tender
TOT Ref.No.: 118802914
Document Ref. No. : 296954-2025
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : EUR 14400000.00
Purchaser's Detail
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Login to see detailsTender Details
Contract of the implementation of the umbrella brand strategy of German pension insurance in the areas of strategic support, creation, production and media
strategic support, creation/production, evaluation
strategic support, creation and production of communication andAdvertising materials, evaluation for up to 2 umbrella brands and 4 themed campaigns per year. Detailed information can be found in the appendix "Service list for view".
Budget:
The maximum budget of 3, 600, 000 euros gross over the entire contract period must not be exceeded. Of thatIf up to a maximum of 1, 200, 000 euros gross and up to a maximum of 600, 000 euros gross annually to the first contract year.
AlsoIf the contractor takes over the print processing and the pressure production costs of advertisements and posters for outdoor advertising (OOH).Gross over the entire contract period must not be exceeded. Of this, this is expected to apply to the first contract year up to a maximum of 1, 800, 000 euros gross and up to a maximum of 2, 400, 000 euros gross annually.
Doc Title: implementation of the umbrella strategy of theGerman ...
Document Type: Contract Notice
Reference Number: FV15-25-28-04
Contract Type: Services
Estimated value: 14400000.00-EUR
Authority Type: Body-PL-CGA
Doc Title: Implementation of the umbrella strategy of Germans Pension insurance
Dispatch Date: 2025-05-07
Publish Date: 2025-05-08
submissionDate: 2025-06-12
Documents
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