Hire the Services of a Outdoor Media Services Provider to Support the Implementation... Tender

Procurement Summary

Country : Uganda

Summary : Hire the Services of a Outdoor Media Services Provider to Support the Implementation of the Media Component of Campaign

Deadline : 24 Sep 2018

Other Information

Notice Type : Tender

TOT Ref.No.: 26610484

Document Ref. No. : MAPD/001/7/2018

Competition : ICB

Financier : United States Agency for International Development (USAID)

Purchaser Ownership : -

Tender Value : Refer Document

Purchaser's Detail

Purchaser : MALARIA CONSORTIUM
Attn: the Logistics Manager Plot 3, Katonga Road Nakasero, Kampala Tel: 0312303500
Uganda
Email :e.gobba@malariaconsortium.org

Tender Details

Request for proposals are invited for hire the services of a Outdoor Media services Provider to support the implementation of the media component of campaign in at least 6 trading centres in the 49 project Districts.

Issuance of this RFP does not constitute a contractual commitment on the part of USAID’S Malaria Action Program for Districts (MC) nor does it commit MC or the US Government to pay for costs incurred in the submission of a proposal. All costs of the applicant in the preparation and submission of an offer shall be borne by that applicant. USAID’S Malaria Action Program for Districts reserves the right to reject any and all proposals and to make no award at all, or to make an award without further discussion or negotiations if it is considered to be in the best interest of the project and USAID’S Malaria Action Program for Districts.

A. Background to the Project:

Malaria Consortium received funding from USAID/PMI and DFID to implement a five year project; USAID’s Malaria Action Program for Districts. This project aims at preventing and controling malaria illnesses and deaths in order to minimize the social economic effects of the disease among the overall population of Uganda and especially in children under five years of age. The project started in August 2016, and is covering 49 districts with a total population of more than 13 million.

Malaria Consortium is one of the world’s leading non-profit organizations specializing in the comprehensive prevention, control and treatment of malaria and other communicable diseases among vulnerable and under privileged populations. We increasingly find our work on malaria can be effectively integrated with other similar public health interventions for greater impact and therefore expanded our remit to include child health and neglected tropical disease interventions.

Malaria has a significant negative impact on the economy of Uganda due to loss of workdays because of sickness, decreased productivity, and decreased school attendance. A single episode of malaria costs a family on average 9 US dollars, or 3% of their annual income.

Workers suffering from malaria may be unable to work for an estimated 5-20 days per episode. Given that many people are infected multiple times a year, this has substantial financial consequences to families. A poor family in a malaria endemic area may spend up to 25% of the household income on malaria prevention and treatment. Industries and agriculture also suffer due to loss of person-hours and decreased worker productivity. Investors are generally wary of investing in countries where malaria rates are high, leading to a loss in investment opportunities. Further, severe malaria impairs children’s learning and cognitive ability by as much as 60%, consequently affecting the performance of Uganda’s universal primary and secondary education programs.

Malaria Consortium is the prime contractor for USAID/PMI’s Uganda’s Malaria Action Program for Districts. Sub-contractors in the delivery of this contract are Jhpiego, Infectious Diseases Institute (IDI), Banyan Global, Deloitte Uganda and Communication for Development Foundation Uganda (CDFU).

The purpose of the program is to prevent and control malaria morbidity and mortality in Uganda through a range of activities, which will result in minimizing the social impact and economic losses on those affected.



Working with the Government of Uganda, USAID/PMI’s Uganda’s Malaria Action Program for Districts Project aims to ensure that malaria will no longer be the major cause of illness and death in the country and that families will have universal access to malaria prevention, diagnostic and treatment interventions. The success of this programme will also contribute to the reduction of under-five mortality rate from all causes, as a result of reduced malaria infection.

B. Current Status of the Activity:

The Ministry of Health (MOH), with support from partners has recently distributed 30m nets across the country.

USAID’s Malaria Action Program for Districts Project developed and is implementing an integrated SBC campaign that includes both Mass Media and interpersonal communications (IPC) approaches to reach the key target audiences in the 49 Districts with malaria control messages.

Therefore MAPD Project wants to hire the services of a Outdor Media services Provider to support the implementation of the media component of campaign in at least 6 trading centres in the 49 project Districts.

C. Objectives for the Activity:

To support the roll out of the social behavior change campaign that will successfully ensure execution of the media campaign for a period of 6 months in the 2000 outlets in the 43 MAPD districts.

D. Overall Research Approach

No research approach is required for this activity.

E. Qualifications of the Outdoor Media Services Provider (to be presented as part of the technical proposal):

The vendor must have the following minimum capabilities:

? Good understanding and creativity in the proposed execution of the media strategy.

? Level of experience in the management of similar projects.

? Account management structure that will be dedicated to the MAPD account. Indicate the number of years of experience of staff/consultants to be used for the communication campaigns.

? Completion of at least two similar projects (behavior change or other field of social development). Provide the project summaries with samples of previous work.

? Experience of executing joint and seamless communication campaigns with another creative agency.

? Two to three excellent references from recent clients; preferably in the area of development.

F. Responsibilities of the Health Facility Media Provider:

The selected provider will work with the MAPD communications specialist and staff to accomplish the following activities:

1. Develop a media plan to support the roll out of the outdoor materials in the 43 districts.

2. Conduct orientations with the MAPD regional offices and on – site district partners to strengthen the monitoring component for the platforms

3. Finalize the media schedules for the approval by the project management team 4. Submit final report (template to be provided by the project) with the activity and monitoring reports.

All deliverable payments are subject to review and approval by the project activity manager.
H. Period of Performance: October 2018 – September 2019
J. Application procedures;
Interested agencies/firms should do the following;
I. Submit to MAPD a proposal demonstrating why they think there are the most suitable
for this assignment giving an action plan on how they intend to execute this assignment.
K. Selection Criteria
Submissions will be evaluated in consideration of the Evaluation Criteria as stated below: The
offer will be evaluated by using the Best value for money approach (combined scoring method)
and it shall be progressive i.e one who fails administrative or Technical criterion will not progress
to the next stage.
? Administrative Criteria will be on a pass or Fail basis.
? Technical proposal will be evaluated on 80%.
? The financial one will be evaluated on 20%. Below is the breakdown of administrative
and technical proposal on 80%.

Documents

 Tender Notice