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The MAHANAGAR TELEPHONE (MAURITIUS) LTD has issued a Tender notice for the procurement of a Appoint a Marketing and PR Agency in the Mauritius. This Tender notice was published on 18 May 2021 and is scheduled to close on 02 Jun 2021, with an estimated Tender value of Refer Document. Interested bidders can access detailed Tender information, eligibility criteria, and complete bidding documents by referencing TOT Ref No. 53163246, while the tender notice number is MTML/Mktg/01/2021 and Registering on the platform.
Procurement Summary
Country: Mauritius
Summary: Appoint a Marketing and PR Agency
Deadline: 02 Jun 2021
Posting Date: 18 May 2021
Other Information
Notice Type: Tender
TOT Ref.No.: 53163246
Document Ref. No.: MTML/Mktg/01/2021
Financier: Self Financed
Purchaser Ownership: -
Tender Value: Refer Document
Purchaser's Detail
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Login to see detailsTender Details
Tenders are invited for Appoint a Marketing and PR Agency, for a Period of 2 Years Farther Extendable by 1 Year on Same Terms. The agency shall be required to do comprehensive activities broadly classified as under:
(a) To plan Marketing and advertising strategy for various products and services of MTML
(b) To devise and implement strategies for brand building of MTML
(c) To liaison with media houses, government and corporate bodies for brand consolidation
(d) To co-ordinate with various social organizations for implementation of CSR
(e) To design and implement comprehensive Marketing Communication Plan for Press, Radio, TV, Social, Electronic, Outdoor and other media.
(f) To create, design, produce and implement the Advertisements & Publicity in various media.
(g) To buy various print, electronic and social media slots
(h) To conceptualize and implement online and social media advertising
campaigns,
(i) To monitor the Press, Radio, Online & TV communications for effective
implementation,
(j) To manage and create content for
i. CHILI website with daily updates
ii. CHILI Facebook page & Instagram account with daily updates iii. CHILI Mobile App.
(k) To manage and enhance the social media presence of MTML.
(1) To carry out market research and surveys at regular intervals and analyze the
findings
(m) To plan, suggest and execute sales promotion activities
(n) To develop new strategies for continuous growth of market share and revenue.
Documents
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