Appoint a Marketing and PR Agency Tender, Mauritius - 53163246

Procurement Summary

Country : Mauritius

Summary : Appoint a Marketing and PR Agency

Deadline : 02 Jun 2021

Other Information

Notice Type : Tender

TOT Ref.No.: 53163246

Document Ref. No. : MTML/Mktg/01/2021

Financier : Self Financed

Purchaser Ownership : -

Tender Value : Refer Document

Purchaser's Detail

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Tender Details

Tenders are invited for Appoint a Marketing and PR Agency, for a Period of 2 Years Farther Extendable by 1 Year on Same Terms. The agency shall be required to do comprehensive activities broadly classified as under:
(a) To plan Marketing and advertising strategy for various products and services of MTML
(b) To devise and implement strategies for brand building of MTML
(c) To liaison with media houses, government and corporate bodies for brand consolidation
(d) To co-ordinate with various social organizations for implementation of CSR
(e) To design and implement comprehensive Marketing Communication Plan for Press, Radio, TV, Social, Electronic, Outdoor and other media.
(f) To create, design, produce and implement the Advertisements & Publicity in various media.
(g) To buy various print, electronic and social media slots
(h) To conceptualize and implement online and social media advertising
campaigns,
(i) To monitor the Press, Radio, Online & TV communications for effective
implementation,
(j) To manage and create content for
i. CHILI website with daily updates
ii. CHILI Facebook page & Instagram account with daily updates iii. CHILI Mobile App.
(k) To manage and enhance the social media presence of MTML.
(1) To carry out market research and surveys at regular intervals and analyze the
findings
(m) To plan, suggest and execute sales promotion activities
(n) To develop new strategies for continuous growth of market share and revenue.

Documents

 Tender Notice