Procurement Summary
Country: Finland
Summary: Veikkaus Crm Optimove Sms Delivery Partner
Deadline: 06 Apr 2026
Posting Date: 23 Mar 2026
Other Information
Notice Type: Tender
TOT Ref.No.: 138276162
Document Ref. No.: 604484
Competition: ICB
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: Refer Document
Purchaser's Detail
Name: Login to see tender_details
Address: Login to see tender_details
Email: Login to see tender_detailsLogin to see details
Tender Details
Veikkaus has procured and implemented a CRM solution Optimove, which is being used for multichannel personalised marketing. One of the used channels is SMS channel, which Veikkaus now wants to procure an SMS aggregator to work with.With this procurement, Veikkaus wants to procure an SMS aggregator, which can fully integrate to Optimove for sending SMS. It is estimated that Veikkaus will send approximately 5 million SMS messages a year at the start of the contract.Optimove will be the main system, to which the offered solution will be integrated. Veikkaus expects that integration to Optimove is offered as “out-of-the-box” integration, meaning that Veikkaus nor the tenderer won-t need to do any further development work to get the integration working. In addition to Optimove, Veikkaus will use the solution with other systems for triggered SMS messaging. Such integrations will be Veikkaus- responsibility, and the procured solution must offer required SMS sending APIs for custom integrations.The offered solution should have the following features, which are described more in detail in Annex 2.• Supports full integration with Optimove-s OptiText, with no further development required• Offers a fully documented API for manual integrations outside Optimove• Supports sending messages to all mobile networks of Finland• Supports using Veikkaus- protected SMS Sender ID• Has direct contracts with Finnish mobile networks (requirement for protected SMS Sender ID)• Can be used to send SMS to ...
Published:22/03/2026 Deadline for submitting questions:27/03/2026 Deadline for tenders:06/04/2026
Documents
Tender Notice