Procurement Summary
Country: Ireland
Summary: Supply and Support of Eye Tracking Equipment
Deadline: 23 Jan 2026
Posting Date: 12 Dec 2025
Other Information
Notice Type: Tender
TOT Ref.No.: 131904883
Document Ref. No.: UCDOPP5557
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: Refer Document
Purchaser's Detail
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Login to see detailsTender Details
The Behavioural Lab at the UCD Michael Smurfit Graduate Business School will use the eye tracking systems to support marketing and business research on consumer attention, decision making and user experience, as well as postgraduate teaching in these areas. The equipment will be used in lab based experiments with screen-based stimuli, for example advertising, websites, packaging, financial interfaces and in real world or semi naturalistic environments, for example retail settings and product trials. The system will also be integrated with other neuromarketing infrastructures such as EEG, GSR and other physiological sensors to enable multi-modal data collection. The objective is to provide a robust, long-term platform that can be used across multiple research projects and programmes, delivering clear value for money for the university.
Procedure : Open
Publication Date : 23/01/2026
Deadline : 23/01/2026 12:00:00
Documents
Tender Notice