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PRESIDENCY OF THE MOLINA DE ARAGON-ALTO TAJO RURAL DEVELOPMENT ASSOCIATION has floated a tender for Services Contract for Digital Transformation, Tourism Promotion and Assessment of Heritage for the Improvement of the Competitiveness and Sustainability of the Destination Within the Framework of the Recovery Plan .... The project location is Spain and the tender is closing on 18 Sep 2025. The tender notice number is 540374-2025, while the TOT Ref Number is 124735548. Bidders can have further information about the Tender and can request the complete Tender document by Registering on the site.
Procurement Summary
Country: Spain
Summary: Services Contract for Digital Transformation, Tourism Promotion and Assessment of Heritage for the Improvement of the Competitiveness and Sustainability of the Destination Within the Framework of the Recovery Plan ...
Deadline: 18 Sep 2025
Other Information
Notice Type: Tender
TOT Ref.No.: 124735548
Document Ref. No.: 540374-2025
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: EUR 33000
Purchaser's Detail
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Login to see detailsTender Details
Services contract for digital transformation, tourism promotion and assessment of heritage for the improvement of the competitiveness and sustainability of the destination within the framework of the recovery plan ...
Services Contract for Digital Transformation, Tourism Promotion and Heritage Assessment for the improvement of the competitiveness and sustainability of the destination within the framework of the recovery, transformation and resilience - funded by the European Union, Nextneration EU.
The object of hiring is divided into the following lots:
Lot 1. Intelligent management and promotion of destiny
Batch 2. Immersive experience in Celtiberic castros
Lot 3 creation of local companies with complementary products
Lot 4 inventory and analysis of projection of patrimonial and natural resources
The objective is to implement an intelligent tourist destination system (DTI) based on Big Data and various data sources to optimize the management, marketing and promotion of the tourist destination of the Molina de Aragon-Alto Tajo region.
This system will accurately analyze the behavior, profile and mobility of visitors, as well as their interaction in social networks, consumption patterns and accommodation offer, in order to improve decision -making and strategic planning of the destination.
A data intelligence panel will be developed that will integrate and standardize structured information from internal and external sources, facilitating the creation of Command tables for efficient and aligned tourism management with the needs of the sector.
In parallel and based on the information that is extracted from the DTI system, it will be created y...
Document Type: Contract Notice
Reference Number: 05/2025
Contract Type: Services
Estimated Value: 33000 - EUR
Authority Type: Body-P-ra
Doc Title: Services Contract for Digital Transformation, Tourism Promotion and Assessment of Heritage for the Improvement of Competitiveness and Sustainability of the destination within the framework of the recovery, transformation and resilience - funded by the European Union, Nextgeneration EU.
Dispatch Date: 2025-08-18
Publish Date: 2025-08-19
Submission Date: 2025-09-18
Documents
Procurement Documents for Spain
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