Procurement Summary
Country : UAE
Summary : Rfq-global Creative Agency
Deadline : 14 Apr 2025
Other Information
Notice Type : Tender
TOT Ref.No.: 116626848
Document Ref. No. : 6573372
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : Refer Document
Purchaser's Detail
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Login to see detailsTender Details
This Request for Proposal (RFP) from The Department of Culture and Tourism - Abu Dhabi-s (DCT) destination brand, Experience Abu Dhabi, requires the services of a global creative service agency to support in the end-to-end conceptualization and delivery of the following campaigns: 1. Abu Dhabi Calendar - Brand + Line Up 2. Global Brand Ambassador Campaign 3. Russian Christmas & New Year 2026 The submission work for the above individual projects, along with the other deliverables outlined in this RFP, will also be used to identify the agency partner for our upcoming 36-month retainer contract. For the technical submission, the agencies will be required to demonstrate: - In-depth understanding of Abu Dhabi as tourism destination - Tourism experience along with case studies to be shared if available (office specific, not network work) - An approach to strategically target our key markets, and native language capabilities - Experience with Global and celebrity based integrated campaigns - Strategy and creative concept for each of the campaigns - Servicing, creative and strategy team overview and bios - SLAs and ways of working, including the frequency and method of collaboration with t...
Documents
Tender Notice