Request for Proposal: No. Rfp 26-007-Benelux-Psp Tender - 142857992

The UNITED NATIONS HIGH COMMISSIONER FOR REFUGEES (UNHCR) has issued a Tender notice for the procurement of a Request for Proposal: No. Rfp 26-007-Benelux-Psp for the Establishment of a Frame Agreement for the Provision of Tv Media Buying Services for Unhcr Private Sector Partnerships in Benelux in the Netherlands. This Tender notice was published on 08 Jun 2026 and is scheduled to close on 03 Jul 2026, with an estimated Tender value of Refer Document. Interested bidders can access detailed Tender information, eligibility criteria, and complete bidding documents by referencing TOT Ref No. 142857992, while the tender notice number is RFP-26-007-BENELUX-PSP and Registering on the platform.

Expired Tender

Procurement Summary

Country: Netherlands

Summary: Request for Proposal: No. Rfp 26-007-Benelux-Psp for the Establishment of a Frame Agreement for the Provision of Tv Media Buying Services for Unhcr Private Sector Partnerships in Benelux

Deadline: 03 Jul 2026

Posting Date: 08 Jun 2026

Other Information

Notice Type: Tender

TOT Ref.No.: 142857992

Document Ref. No.: RFP-26-007-BENELUX-PSP

Competition: ICB

Financier: United Nations High Commissioner for Refugees (UNHCR)

Purchaser Ownership: Public

Tender Value: Refer Document

Purchaser's Detail

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Tender Details

The main purpose of this RFP is to select a media agency that can deliver a highly optimized DRTV program. The agency will be expected to achieve the following objectives: Performance-Driven Acquisition: Identify and purchase cost-effective TV inventory across public and commercial networks in the Benelux that delivers a steady volume of new IG (Individual Giving) donors. Lead Generation for GiW: Execute targeted media placements to generate high-quality leads for the Gifts in Wills program, prioritizing channels and timeslots with high concentrations of the target age demographic. Attribution & Transparency: Provide robust attribution modeling that correlates airings with immediate digital spikes and inbound call volumes (if applicable). Testing & Optimization: Ability to test different spot lengths, channels, and dayparts to lower the CPA (Cost Per Acquisition) over time. Media Efficiency: Secure favourable rates and "remnant" (last-minute) inventory where appropriate to maximize the impact of the UNHCR budget.Overall, PSP Benelux expects from the company to deliver on or exceed annual budget goals whilst maximizing ROI.The Terms of Reference (TORS) are detailed in Annex A of this RFP. Please use the ToR to structure your technical proposal and make sure to include all requested information in your proposal, with special attention for the technical evaluation criteria stipulated in the ToR.
Publish Date: 08-Jun-2026 UN Orgnization: United Nations High Commissioner for Refugees (UNHCR) Type of Notice: Request for proposal

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