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Request for Proposal for Advertising Agency Tender - 139926964

The RECONNECT COMMUNITY HEALTH SERVICES has issued a Tender notice for the procurement of a Request for Proposal for Advertising Agency Services in the Canada. This Tender notice was published on 22 Apr 2026 and is scheduled to close on 20 May 2026, with an estimated Tender value of Refer Document. Interested bidders can access detailed Tender information, eligibility criteria, and complete bidding documents by referencing TOT Ref No. 139926964, while the tender notice number is and Registering on the platform.

Procurement Summary

Country: Canada

Summary: Request for Proposal for Advertising Agency Services

Deadline: 20 May 2026

Posting Date: 22 Apr 2026

Other Information

Notice Type: Tender

TOT Ref.No.: 139926964

Document Ref. No.:

Competition: ICB

Financier: Self Financed

Purchaser Ownership: Public

Tender Value: Refer Document

Purchaser's Detail

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Tender Details

Project Type : Services
Multi Lot Project :No
Detailed_Description : LOFT Community Services (LOFT) is seeking an Advertising Agency to develop and deliver a high-impact, integrated, province‑wide awareness campaign that elevates LOFT-s brand, communicates the essential services we uniquely provide, and strengthens public understanding of the organization-s impact.The primary objective of this engagement is to design and execute a high‑impact advertising campaign, supported by strategic messaging and earned media, to build awareness and engagement across Ontario.LOFT provides essential services to individuals of all ages—from youth to seniors—who are living with complex mental and physical health challenges, substance use, behavioural issues, poverty, and homelessness. The selected Agency will translate this impact into clear, compelling creative and advertising strategies that resonate with diverse audiences.As LOFT-s advertising partner, the Agency will:Develop, produce, and execute an integrated advertising and marketing approach based on defined audience insights and approved brand positioning.Create and produce advertising campaign concept(s) and messaging for use across paid traditional and digital channels.Plan, buy, and manage paid media placements to achieve targeted reach, frequency, and performance at the provincial, regional, and local levels.Optimize campaigns throughout the flight based on performance data, ensuring alignment with agreed‑upon marketing objectives.The Agency-s strategy, creative, media, and measurement approach must clearly align to and support the following priority Desired Outcomes.1. Increase Awareness of LOFT2. Drive Donations and Financial Support3. Increase Visibility with Private and Public Sector Funders4. Ensure Awareness of Services Among People Who Need Them5. Accountability and Reporting
Scope of Work : Default Additional Notes
Project Categories :82101800-Advertising agency services
Opportunity First Publishing Date (dd/mm/yyyy hh:mm): 21/04/2026 11:33 Listing Expiry Date (dd/mm/yyyy hh:mm): 20/05/2026 14:00 Estimated Contract Start Date (dd/mm/yyyy): 01/06/2026

Documents

Tender Notice

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