Qualitative Research - British Sign Language Users on Rail Tender, United Kingdom - 132607934

Procurement Summary

Country: United Kingdom

Summary: Qualitative Research - British Sign Language Users on Rail

Deadline: 15 Jan 2026

Other Information

Notice Type: Tender

TOT Ref.No.: 132607934

Document Ref. No.: BSLDEC25

Financier: Self Financed

Purchaser Ownership: Public

Tender Value: Refer Document

Purchaser's Detail

Name: Login to see tender_details

Address: Login to see tender_details

Email: Login to see tender_details

Login to see details

Tender Details

Specification / deliverables The appointed supplier will work with Transport Focus and SISJ partners to design and deliver qualitative research addressing how BSL users want to receive passenger information across rail environments. If quantitative work is also considered to be feasible, then we would consider also including this. The areas to be covered are: Access and preferences • How BSL users prefer to access information across station, onboard and digital channels. • What constitutes an acceptable and desirable minimum viable product (MVP) for BSL provision. Content and language considerations • Expectations around regional BSL dialects and whether a single "universal" version is acceptable. • Preferences regarding interpreter choice, including lived experience of deafness. • Views on consistency versus localisation of BSL content. Physical and digital delivery • Expectations for placement, prominence and visibility of BSL information within station environments. • Integration with existing screens, boards or digital platforms. Technology and innovation • Perceptions of AI-generated BSL (including avatar-based and hybrid approaches). • Acceptability of AI in different contexts, such as planned information versus disruption. • Expectations around subtitling alongside BSL. User diversity • Based on demographics (age, gender, employment and income, presence of additional disabilities, region and nation, ethnic background), BSL fluency, hearing status, travel confidence, tr...

Documents

 Tender Notice