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BIRMINGHAM CITY COUNCIL has floated a tender for Pq0511 - Digital Skills for Birmingham's Visitor Economy. The project location is United Kingdom and the tender is closing on 17 Apr 2024. The tender notice number is IT-100-4172-PQ0511, while the TOT Ref Number is 99222663. Bidders can have further information about the Tender and can request the complete Tender document by Registering on the site.
Procurement Summary
Country : United Kingdom
Summary : Pq0511 - Digital Skills for Birmingham's Visitor Economy
Deadline : 17 Apr 2024
Other Information
Notice Type : Tender
TOT Ref.No.: 99222663
Document Ref. No. : IT-100-4172-PQ0511
Competition : ICB
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : Refer Document
Purchaser's Detail
Purchaser : BIRMINGHAM CITY COUNCIL
10 Woodcock Street Birmingham West Midlands B4 7WB United Kingdom
Contact Person : Salman Al-Rawni
United Kingdom
Email :cps@birmingham.gov.uk
Tender Details
Title : PQ0511 - Digital Skills for Birmingham's Visitor Economy
Location Of Contract : B4 7WB
Industry : Administrative services related to tourism affairs - 75125000 Advertising and marketing services - 79340000 Marketing services - 79342000 Direct marketing services - 79342100 Marketing management consultancy services - 79413000
Value Of Contract : £0
Description : Birmingham City Council's Visitor Destination Plan 2022-27 was adopted to develop the various facets of the city's tourism offer and improve the experience for visitors at all stages of their journey. Following the success of the 2022 Commonwealth Games, Birmingham has been receiving more interest and visits from domestic and international visitors. It has a strong retail offer and was named the UK's Most Exciting Food Destination by the Good Food Guide 2023. It has been identified by the Council's Tourism Service that the level of expertise in digital marketing is inconsistent across Birmingham's visitor economy. This is particularly evident in the heritage and food sectors where many independent businesses lack the time, money or expertise to communicate effectively with new and existing customers. Business websites vary in quality and compliance with accessibility legislation. Language may also be a barrier ...
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