Pme - Guildhall School - Media Buying Tender - 141175965

The THE MAYOR AND COMMONALTY AND CITIZENS OF THE CITY OF LONDON has issued a Tender notice for the procurement of a Pme - Guildhall School - Media Buying in the United Kingdom. This Tender notice was published on 13 May 2026 and is scheduled to close on 04 Jun 2026, with an estimated Tender value of Refer Document. Interested bidders can access detailed Tender information, eligibility criteria, and complete bidding documents by referencing TOT Ref No. 141175965, while the tender notice number is and Registering on the platform.

Expired Tender

Procurement Summary

Country: United Kingdom

Summary: Pme - Guildhall School - Media Buying

Deadline: 04 Jun 2026

Posting Date: 13 May 2026

Other Information

Notice Type: Tender

TOT Ref.No.: 141175965

Document Ref. No.:

Competition: ICB

Financier: Self Financed

Purchaser Ownership: Public

Tender Value: Refer Document

CPV Classification

79341400 - Advertising campaign services

Purchaser's Detail

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Tender Details

Guildhall School of Music & Drama is one of the world's leading conservatoires, based in the City of London. It offers undergraduate and postgraduate programmes in music, drama, production and design, alongside a significant portfolio of short courses and youth and adult learning programmes. Guildhall School is seeking to appoint a digital paid media agency to support its student recruitment and awareness activity across all programme areas. This Preliminary Market Engagement (PME) exercise is being conducted in advance of a formal procurement to help the City of London Corporation and Guildhall School understand the shape of the market, the capabilities available, and the most effective way to structure the forthcoming tender. Guildhall School currently operates approximately 20 campaigns per year across a wide range of programme areas and budgets. These span undergraduate and postgraduate music, drama, production and design, short courses for young people, adults and professionals, and youth training delivered through Guildhall Young Artists. The School's paid media activity primarily supports awareness building, in highly targeted markets, with audiences that differ significantly. For undergraduate applicants, paid media plays a particularly key role as applicants apply directly to Guildhall rather than via UCAS/UCAS Conservatoires. Without the visibility these platforms bring, paid media is a crucial way of accessing audiences. In some cases, particularly for youth progra...

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