Procurement Summary
Country : Ireland
Summary : Ma3347f -Rft to Establish a Framework Agreement for the Supply of a B2b Digital Marketing Services in the University of Limerick
Deadline : 07 Jul 2025
Other Information
Notice Type : Tender
TOT Ref.No.: 120348686
Document Ref. No. : 5816471
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : Refer Document
Purchaser's Detail
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MBA Programmes - Creation and Development of Communications and Communications Strategy The UL MBA is a post-experience generalist degree in business administration and is seen as a career accelerator or a means to changing career. The current programme is a two-year part-time model, which requires attendance on campus for 3 days eight times during the year, plus a four-day winter school and a five-day international workshop in year 1. Using innovative teaching and learning mechanisms a UL MBA stimulates intellectual and interpersonal development equipping students with a broad range of decision-making skills and an enhanced ability to respond to changes emanating from the international business environment. The programme develops participant-s ability to think and act strategically, developing their creativity and leadership skills and abilities. This project will include activities such as - Design and development of a communication strategy and communications (on and offline), for the target market. Including the development, implementation and maintenance of a UL MBA micro-site - Implement an SEO strategy to enhance search engine visibility in target market areas - PPC campaign across key areas - timing in line with typical peak cycle of recruitment and enrolment of students on post experience education programmes in UL - Direct email campaign to UL MBA database - Design of course brochures - consistent with the UL/KBS/MBA brand - Display network campaign across key websites
Procedure : Open
Publication Date : 07/07/2025
Deadline : 07/07/2025 00:00:00
Documents
Tender Notice