London Food Waste Campaign Evaluation Tender - 138242816

Procurement Summary

Country: United Kingdom

Summary: London Food Waste Campaign Evaluation

Deadline: 30 Mar 2026

Posting Date: 21 Mar 2026

Other Information

Notice Type: Tender

TOT Ref.No.: 138242816

Document Ref. No.: 2025/26-05

Competition: ICB

Financier: Self Financed

Purchaser Ownership: Public

Tender Value: Refer Document

CPV Classification

79315000 - Social research services
79419000 - Evaluation consultancy services

Purchaser's Detail

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Tender Details

This invitation to tender (ITT) is for the development and delivery of a robust monitoring and evaluation approach for a new London food waste campaign. We would like to understand the impact of (a) a 'London-wide' (across 17 boroughs) food waste campaign; and (b) boosted hyper-local communications using the campaign's creative approach in a small number of targeted London neighbourhoods. Simpler Recycling legislation is designed to ensure the consistent collection of materials and food from every workplace (from March 2025) and household (from March 2026) in England. Defra has a long-term ambition to reach a 65% municipal recycling rate by 2035. As the food waste service - now mandated to be provided to every household across England - will be new to many residents, communications on food waste recycling is a key focus and we need to ensure that any communications on the topic are robustly evaluated. Across all local authorities in the UK, 79% of food waste is disposed of in residual waste and only 17% in food waste recycling1. This issue is driven by barriers such as a lack of knowledge about what constitutes food waste, hygiene concerns, and limited understanding of the benefits and processes of food waste recycling. While residents look to their council to provide the detailed "how" of using their local waste collection services, ReLondon's new campaign aims to support this by focusing on the "why" - using messages and creatives which motivate the uptake of food waste ...

Documents

 Tender Notice