Land-Based Careers Marketing Campaign (14-19) Tender - 139994253

Procurement Summary

Country: United Kingdom

Summary: Land-Based Careers Marketing Campaign (14-19)

Deadline: 01 May 2026

Posting Date: 23 Apr 2026

Other Information

Notice Type: Tender

TOT Ref.No.: 139994253

Document Ref. No.: LANDEX01

Competition: ICB

Financier: Self Financed

Purchaser Ownership: Public

Tender Value: GBP 40000

CPV Classification

03000000 - Agricultural, farming, fishing, forestry and related products
15000000 - Food, beverages, tobacco and related products
16000000 - Agricultural machinery
42000000 - Industrial machinery
44000000 - Construction structures and materials; auxiliary products to construction (except electric apparatus)
72000000 - IT services: consulting, software development, Internet and support
73000000 - Research and development services and related consultancy services
77000000 - Agricultural, forestry, horticultural, aquacultural and apicultural services
79000000 - Business services: law, marketing, consulting, recruitment, printing and security
80000000 - Education and training services
98000000 - Other community, social and personal services

Purchaser's Detail

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Tender Details

Landex, on behalf of a collaborative forum of land-based education and industry partners, invites tenders for the development and delivery of an integrated national marketing campaign focused on raising awareness of land-based careers among young people aged 14-19.
Landex is managing this project on behalf of the National Landbased College, working with sector partners to raise awareness of the breadth, relevance and future opportunities within land-based careers.
The campaign will present a positive, modern and future-focused narrative for land-based careers, address misconceptions and awareness gaps, cover the breadth of land-based industries, include social media campaign delivery and video-led content, direct users to a central landing destination with onward routes to careers, courses, advisers and adult upskilling, integrate and signpost partner initiatives and assets, provide measurable impact data and reporting, and be scalable for potential future phases.
The campaign will include a central landing page to support user journeys and signposting to partner resources. An outline structure for this already exists, so the primary focus of this commission is developing a strong campaign concept and reaching new audiences, rather than building a complex website.
The campaign must remain unbranded and represent the land-based sector collectively.
Evaluation will be undertaken on the basis of the Most Economically Advantageous Tend...
Location Of Contract : United Kingdom, Isle of Man, Channel Islands

Industry : Agricultural, farming, fishing, forestry and related products - 03000000 Food, beverages, tobacco and related products - 15000000 Agricultural machinery - 16000000 Industrial machinery - 42000000 Construction structures and materials; auxiliary products to construction (except electric apparatus) - 44000000 IT services: consulting, software development, Internet and support - 72000000 Research and development services and related consultancy services - 73000000 Agricultural, forestry, horticultural, aquacultural and apicultural services - 77000000 Business services: law, marketing, consulting, recruitment, printing and security - 79000000 Education and training services - 80000000 Other community, social and personal services - 98000000

Value Of Contract : £35, 000 to £40, 000

Published Date : 18 March 2026

Closing Date : 1 May 2026

Documents

 Tender Notice