Procurement Summary
Country: Netherlands
Summary: Labor Market Communication and Media Services
Deadline: 12 Oct 2026
Posting Date: 14 Jul 2026
Other Information
Notice Type: Tender
TOT Ref.No.: 145104611
Document Ref. No.: addeef47-5f0b-4d48-b158-e285c30bd8e4
Competition: ICB
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: Refer Document
CPV Classification
79340000 - Advertising and marketing services
79341000 - Advertising services
79342000 - Marketing services
Purchaser's Detail
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Tender Details
Labor Market Communication And Media Services Description:The Assignment includes services in the field of labor market communication, employer branding, media strategy, media planning, media purchasing and media administration (including management) for paid media. The contractor carries out this work for (labor market) campaigns and individual placements by the Police. The media placements mainly take place in Dutch media, but the Police also has a need for investigative communication placements in foreign media (mainly within Europe). The aim of labor market communication is to position the Police as an attractive employer and trainer for the recruitment of sufficient officers, business management functions and various other (specialist) police functions. To achieve this, the Police develops recruitment campaigns together with the Contractor for labor market communications. To ensure that these campaigns reach the right target groups at the right time the Contractor for labor market communications works intensively with the Contractor for media services. The media agency advises on the media to be used, has knowledge of media behavior of various target groups, and monitors the performance of the media campaign expressions used and coordinate this with the Police or with the labor market communications agency in order to optimize the campaigns. Main assignment (CPV code):79340000-9 Advertising and marketing services Additional order(s) (CPV code):79341000-6 Advertising services79342000-3 Marketing services
Legal Framework: Procurement Act 2012 Command Type: Services Procedure: Public Main assignment (CPV code): 79340000-9 Advertising and marketing services Additional assignment(s) (CPV code): 79341000-6 Advertising services79342000-3 Marketing services Place of Performance NUTS code: Agglomeration The Hague (NL361) Tendered Reference Number: 601471 PB/S Number: 486569-2026
Documents
Tender Notice