Procurement Summary
Country: Netherlands
Summary: Framework Agreement for Campaign Services Goedopweg
Deadline: 17 Jun 2026
Posting Date: 11 May 2026
Other Information
Notice Type: Tender
TOT Ref.No.: 141055387
Document Ref. No.: 30313
Competition: ICB
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: Refer Document
CPV Classification
79341400 - Advertising campaign services
79315000 - Social research services
79340000 - Advertising and marketing services
Purchaser's Detail
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Login to see detailsTender Details
Framework Agreement for Campaign Services Goedopweg Description:The current Framework Agreement with the campaign service provider expires in 2026. In recent years, the Verkeersverwachtingen.nl campaign has been developed with the aim of attracting travelers to have the Utrecht and Amersfoort region use smart travel options more often instead of the car. There is a need at Goedopweg to further develop and implement the path taken with the Traffic Forecasts behavioral campaign. Well done is looking for collaboration with one supplier to further shape the assignments for the years 2026 to 2028 and possibly optionally the years 2029 and 2030. Main assignment (CPV code):79341400-0 Advertising campaign services Additional assignment(s) (CPV code):79315000-5 Social research79340000-9 Advertising and marketing services
Legal Framework: Procurement Act 2012 Command Type: Services Procedure: Non-public Keywords: Behavior, Campaign, Campaign services Main assignment (CPV code): 79341400-0 Advertising campaign services Additional assignment(s) (CPV code): 79315000-5 Social research79340000-9 Advertising and marketing services Place of Performance NUTS code: Utrecht (NL350) Tendered Reference Number: 589319
Documents
Tender Notice
TN589319--EF16-Aankondiging-van-een-opdracht--algemene-richtlijn-standaardregeling-20260508170019.pdf
Selectieleidraad--Raamovereenkomst-Campagnedienstverlening-GoedopWeg-bijlagen-08052026.zip
uea_589319_20260508120300.pdf