Procurement Summary
Country: Netherlands
Summary: Framework Agreement for Campaign Services Goedopweg
Deadline: 13 May 2026
Posting Date: 10 Apr 2026
Other Information
Notice Type: Tender
TOT Ref.No.: 139318141
Document Ref. No.: 30313
Competition: ICB
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: Refer Document
CPV Classification
79341400 - Advertising campaign services
79315000 - Social research services
79340000 - Advertising and marketing services
Purchaser's Detail
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Login to see detailsTender Details
The current Framework Agreement with the campaign service provider expires in 2026. In recent years, the Verkeersverwachtingen.nl campaign has been developed with the aim of encouraging travelers in the Utrecht and Amersfoort region to make more frequent use of smart travel options instead of the car. There is a need at Goedopweg to further develop and implement the path taken with the Traffic Forecasts behavioral campaign. Goedopweg is looking to collaborate with one supplier to complete the specifications for the years 2026 to 2028 and possibly optionally the years 2029 and 2030.
Legal Framework: Public Procurement Act 2012Type of assignmentServicesNature of the assignmentFramework agreementProcedureNonpublicKeywordsBehavior, Campaign, Campaign servicesMain assignment (CPV code)793414000 Advertising campaign servicesAdditional assignment(s) (CPV code)793150005 Social research793400009 Advertising and marketing servicesPlace of performance (NUTS code)Utrecht (NL35)TenderNed characteristic581776Reference number30313PB/S number2461312026European or nationalEuropeanPlanningStart of assignmentCompletion assignmentClosing dateMay 13. 2026, 12:00Related publicationsNone Type of Command: ServicesNature of the assignmentFramework agreementProcedureNonpublicKeywordsConduct, Campaign, Campaign servicesMain assignment (CPV code)793414000 Advertising campaign servicesAdditional assignment(s) (CPV code)793150005 Social research793400009 Advertising and marketing servicesPlace of performance (NUTS code)Utrecht (NL35)TenderNed characteristic581776Reference number30313PB/S number2461312026European or nationalEuropeanPlanningStart of assignmentCompletion of assignmentClosing date13 May. 2026, 12:00Related publicationsNone Procedure: Non-publicKeywordsBehavior, Campaign, Campaign servicesMain assignment (CPV code)793414000 Advertising campaign servicesAdditional assignment(s) (CPV code)793150005 Social research793400009 Advertising and marketing servicesPlace of performance (NUTS code)Utrecht (NL35)TenderNed characteristic581776Reference number30313PB/S number2461312026European or nationalEuropeanPlanningCommencement of assignmentCompletion...
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