Educational Lead Generation and Digital Tender in USA - 146037933

The DEPT OF DEFENSE | DEPT OF THE ARMY has issued a Tender notice for the procurement of a Educational Lead Generation and Digital Recruitment Marketing in the USA. This Tender notice was published on 28 Jul 2026 and is scheduled to close on 31 Jul 2026, with an estimated Tender value of Refer Document. Interested bidders can access detailed Tender information, eligibility criteria, and complete bidding documents by referencing TOT Ref No. 146037933, while the tender notice number is W50S9B26Q0020 and Registering on the platform.

Expired Tender

Procurement Summary

Country: USA

Summary: Educational Lead Generation and Digital Recruitment Marketing

Deadline: 31 Jul 2026

Posting Date: 28 Jul 2026

Other Information

Notice Type: Tender

TOT Ref.No.: 146037933

Document Ref. No.: W50S9B26Q0020

Competition: ICB

Financier: Self Financed

Purchaser Ownership: Public

Tender Value: Refer Document

Purchaser's Detail

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Tender Details

NOTICE OF INTENT TO SOLE SOURCE
This notice is for informational purposes only. The Virginia Air National Guard (VaANG) intends to award a firm-fixed-price, sole-source contract to EAB Global, Inc. for educational lead generation and digital recruitment marketing services.
The authority for this action is 41 U.S.C. 1901 as implemented by FAR 12.102(b), which permits contracting officers to restrict competition to a single source when only one source is reasonably available. Market research has indicated that EAB is the only vendor capable of meeting the full requirements of the Performance Work Statement (PWS) for the following reasons:
Exclusive In-School Access: The requirement mandates the use of interactive digital advertising billboards in Bayside High School and Kempsville High School. EAB is the only company with its proprietary "NextGrad" digital billboard system currently installed and operational in both of these specific schools. Furthermore, EAB is the only vendor with existing, exclusive agreements and authorizations from school administration to own and operate this equipment on school grounds.
Proprietary Lead Generation: The PWS also requires access to a robust student lead generation database. EAB-s "Appily Serve" platform is a proprietary service, fully owned by EAB and unavailable through any other vendor, that directly connects the VaANG with its target demographic.
Due to these unique and exclusive capabilities, EAB is the only source that can meet the Government's requirement without a cost-prohibitive and time-consuming effort to establish new vendor relationships and infrastructure within the school system.
Please note that this is not a request for competitive quotes. However, all interested parties who believe they can meet the full requirements are invited to submit, in writing, information describing their capability. Specifically, respondents must provide documentation demonstrating they have existing authorizati...
Notice ID: w50s9b26q0020

Department/Ind. Agency: dept of defense

Sub-tier: dept of the army

Office: w7n5 uspfo activity vaang 192

Product Service Code: r701 - support- management: advertising

NAICS Code: 541810 - Advertising Agencies

Inactive Dates: aug 15, 2026

Inactive Policy: 15 days after response date

Documents

 Tender Notice

Documents.zip


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