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AUSTRALIAN HUMAN RIGHTS COMMISSION has floated a tender for Digital Media Provider for the National Student Consent Study. The project location is Australia and the tender is closing on 17 Apr 2024. The tender notice number is NSCS- Digital Media, while the TOT Ref Number is 98596448. Bidders can have further information about the Tender and can request the complete Tender document by Registering on the site.
Procurement Summary
Country : Australia
Summary : Digital Media Provider for the National Student Consent Study
Deadline : 17 Apr 2024
Other Information
Notice Type : Tender
TOT Ref.No.: 98596448
Document Ref. No. : NSCS- Digital Media
Competition : ICB
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : Refer Document
Purchaser's Detail
Purchaser : AUSTRALIAN HUMAN RIGHTS COMMISSION
Jennifer Renda (Director, National Student Consent Study (Project Mangement and Engagement)
Mobile : 0435032775
Email Address : jennifer.renda@humanrights.gov.au
Australia
Email :jennifer.renda@humanrights.gov.au
Tender Details
The Commission requires a digital media agency to provide services to support it in conducting fieldwork for the National Student Consent Study. The Study involves a 10-15 minute online survey, which is designed to capture secondary school students experiences and attitudes relating to relationships, sexuality, and consent education, and their knowledge and understanding of the issues surrounding respectful relationships and consent. The agency will be required to : Develop a social media participant recruitment strategy that identifies social media platforms, messaging and techniques that will be effective in recruiting young people to participate in the survey, and engages with Australian youth in their diversity; Develop and test content to deliver the strategy, including organic and promoted social media posts ( i.e. text, imagery, GIFs, static posts, reels), targeted posts for engaging those at risk of being underrepresented and short promotional/ informational videos; Implement the social media participant recruitment strategy, including, creating/managing social media accounts, posting social media content, tracking and monitoring all social media activity ( e.g. reach, engagement, clicks throughs, comments), and developing and implementing stategies to boost response and target young people identified during study fieldwork as being from underrepresented groups; and Provide reports part-way through (interim report) and at the end of fieldwork (final report), which i...
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