Procurement Summary
Country: Denmark
Summary: Crm & Broadcast
Deadline: 22 Oct 2026
Posting Date: 24 Sep 2026
Other Information
Notice Type: Tender
TOT Ref.No.: 149735957
Document Ref. No.: 658159-2026
Competition: ICB
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: EUR 2000000
CPV Classification
72000000 - IT services: consulting, software development, Internet and support
72260000 - Software-related services
48000000 - Software package and information systems
48481000 - Sales or marketing software package
48783000 - Content management software package
48445000 - Customer Relation Management software package
Purchaser's Detail
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Tender Details
CRM and Broadcast
This tender presents an opportunity for potential tenderers to bid for the contract regarding Metroselskabets new CRM and Broadcast-solution (the solution). Metroselskabet needs an integrated platform to support the commercial and operational management of its DOOH and OOH advertising business across the Copenhagen Metro. Metroselskabet is in the process of bringing the commercial management of advertising activities across the Copenhagen Metro in-house. These activities have previously been managed externally, and the transition therefore involves establishing the necessary internal organization, processes, systems and capabilities to enable Metroselskabet to take direct responsibility for its advertising business. The procurement of the solution is a key part of this transition. The Solution is expected to provide the technological foundation for Metroselskabet-s future advertising operations and support the new organization in managing the advertising value chain efficiently and consistently from sales through campaign execution and follow-up. The Customer seeks a standard, cloud-based platform that enables Metroselskabet to manage its advertising business from end to end. The Solution is expected to provide the commercial team with the tools needed to manage customers and sales opportunities, prepare quotations, check available advertising inventory, agree on pricing and book campaigns. Once a campaign is sold, the same Solution is expected to suppor...
Document Type: Contract Notice
Contract Type: services
Estimated Value: 2000000 - EUR
Authority Type: body-pl
Doc Title: CRM & Broadcast
Dispatch Date: 2026-09-22
Publish Date: 2026-09-24
Submission Date: 2026-10-22
Documents
Tender Notice