Creative Services Framework Tender in United Kingdom - 124678499

Procurement Summary

Country: United Kingdom

Summary: Creative Services Framework

Deadline: 17 Sep 2025

Posting Date: 19 Aug 2025

Other Information

Notice Type: Tender

TOT Ref.No.: 124678499

Document Ref. No.: DN759994

Competition: ICB

Financier: Self Financed

Purchaser Ownership: Public

Tender Value: Refer Document

CPV Classification

79310000 - Market research services
79340000 - Advertising and marketing services

Purchaser's Detail

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Tender Details

Transport for Greater Manchester (TfGM) are looking to appoint multiple marketing agencies to develop a Creative Services framework. The agencies will assist TfGM to develop and deliver multi-channel campaigns across Greater Manchester (GM) as well as our business-as-usual activity with the aim of encouraging more people to travel sustainably. TfGM has been successful in delivering several engaging and high-profile campaigns in recent years and now wishes to expand on that success due to its growing responsibilities. TfGM covers a wide remit of exciting and transformational projects across GM from delivering infrastructure for active travel including a cycle hire scheme, through to developing an app and providing major Public Transport services across tram, rail and bus networks. Given this expansion and the fact marketing is a specialist area, TfGM's internal Marketing team is looking to source external support to help deliver its ambitions. TfGM are looking to award suppliers under the following lots: Lot 1: Strategy & Creative - includes marketing strategy, creative concepting, campaign creative, multi-channel campaign execution & production, seasonal planning, messaging strategy and audience & market analysis. Lot 2: Artwork & Graphics - includes graphic design, creating artwork, versioning and copywriting.
CPV classifications: 79310000 - Market research services79340000 - Advertising and marketing services

Documents

 Tender Notice