Procurement Summary
Country: Czech Republic
Summary: Creating a Participatory Online Campaign
Deadline: 12 Jul 2026
Posting Date: 15 Jun 2026
Other Information
Notice Type: Tender
TOT Ref.No.: 143346083
Document Ref. No.:
Competition: ICB
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: Refer Document
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Tender documentation for the selection of a supplier of a participatory online campaign Project: MŠMT - CZ.02.02.05/00/24_038/0016509: Young Caritas: Volunteering for all Client: Charita Česká republika Type of service: Creative, production and online campaign services Estimated period of implementation: July-November 2026 1. Short description of the project The Young Caritas project: Volunteering for all, implemented by Caritas Czech Republic in the years 2026-2028, focuses on strengthening civic engagement and developing intergenerational dialogue through volunteering. The main activities of the project include a participatory online campaign, podcast production, a traveling digital game and innovation workshops. The program targets youth, adults and seniors, emphasizing inclusion and practicality participant involvement. The Young Caritas: Volunteering for All project is co-financed by the European Union within the Jan Amos Komenský Operational Program, which falls under the Ministry of Education, Youth and Sports. 2. Objectives of the requested services The main objective the contract is to create and implement the first intensive wave of a nationwide participatory online campaign aimed at supporting volunteering across the Czech Republic in the period July-November 2026. The campaign will be targeted at the general public on social networks and offline, using gamification elements to activate the target group. The core of the campaign will be the involvement of 5 selected influencers with a total reach of at least 250, 000 followers. Collaborating influencers will be selected to maximize the diversity of their followers outreach among different age, interest and social groups of the public. Influencers will offer their audience to participate in a chain challenge motivating to volunteer. The challenge will include its own gamification (e.g. fulfillment rankings, collecting badges, bucketlist - fulfillment mission etc.). Own influencer challenges will be supporte...
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