Procurement Summary
Country: Finland
Summary: Conceptualization and Implementation of Finland'S Food Landscape
Deadline: 18 May 2026
Posting Date: 03 Apr 2026
Other Information
Notice Type: Tender
TOT Ref.No.: 138957884
Document Ref. No.: 231744-2026
Competition: ICB
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: Refer Document
CPV Classification
79340000 - Advertising and marketing services
79822500 - Graphic design services
Purchaser's Detail
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Tender Details
The Ministry of Agriculture and Forestry (later also MMM) is planning a competition related to the conceptualization and implementation of Finland's food landscape. In the Food from Finland program implemented in the years 2014-2023, Finland's status as a food country was strengthened, among other things with the help of a unified food country image, the foodfromfinland.fi website, brochures and other marketing material, and high-quality photos. After the end of the Food from Finland program, communication about Finland as a country of food has been fragmented and not central to Finland strengths - cleanliness, safety, traceability and high quality - have been successfully brought out in the international market in the desired way. Existing landscape materials need updating and renewing. The purpose of the competition is find an actor who is able to find the cutting edge of communication of Finland's food image and modern, effective communication methods to help Finland become internationally known as a food country. According to the current plan, the competition includes a food map the definition of communication tips, the creation of a narrative about Finnish food and food technology, the updating of the Food from Finland look and the establishment and updating of the foodfromfinland.fi website together with the Ministry of Agriculture and Forestry and the Ministry's designated together with partners, to be responsible for strengthening the country's image and food exports with, among other things, various infographics, ready-to-print images and video material. The goal is that Finland's landscape will emphasize...
Document Type: Prior Information Notice Reference Number: VN/7509/2026 Contract Type: services Authority Type: cga Doc Title: Conceptualization and implementation of Finland's food landscape Dispatch Date: 2026-04-02 Publish Date: 2026-04-03 Submission Date: 2026-05-18
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