Procurement Summary
Country: Ukraine
Summary: Annual Tender - Services for Placing Advertisements in the Metro in 2026 - 2027
Deadline: 01 Jul 2026
Posting Date: 23 Jun 2026
Other Information
Notice Type: Tender
TOT Ref.No.: 143824975
Document Ref. No.: UA-2026-06-19-125132177
Competition: ICB
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: Refer Document
CPV Classification
79341000 - Advertising services
Purchaser's Detail
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Tender Details
Dear Sirs, TOV NOVUS UKRAINE invites you to participate in the tender for the selection of a contractor for the provision of outdoor advertising services for the period May 2026 - May 2027. Customer: NOVUSCA: 18-55, income sr+, has a car Subject of procurement: Tender for advertising placement services in the Kyiv metro Region: Kyiv (the presence of NOVUS stores - store addresses are listed on the website http://novus.ua/shops)Period: July 2026 - July 20271. TasksPrepare media plans for NOVUS advertising placement in Kyiv subways under two scenarios: Scenario No. 1 - NOVUS Promo Campaign Scenario No. 2 - NOVUS Image Campaign The placement period for each scenario is 4 weeks. The purpose of the tender is to select a partner for planning and placement of NOVUS advertising campaigns in Kyiv subway during July 2026 - July 2027. 2. What should be included in the proposal 2.1. Argumentation regarding the proposed formats, placement volumes and stations to ensure maximum coverage of the target audience. 2.2. For Scenario #1 (Promo campaign) it is allowed to use:* monitors in metro cars;* monitors at metro stations. 2.3. For Scenario No. 2 (Image campaign) it is allowed to use:* monitors in metro cars;* monitors at metro stations;* metro lights;* backlights;* road signs;* branded windows in carriages;* other available advertising formats of the metro. 2.4. The program should contain the maximum possible media indicators of placement efficiency and include:* OTS;* Reach;* Frequency;* total number of contacts;* other available media indicators. 2.5. The participant must provide a list of proposed formats, stations and locations with an indication of the number of advertising media. 2.6. For an image campaign, it is necessary to provide an address program with details on stations and placement formats, as well as provide a recommendation on the top 10 stations for placement taking into account the location of NOVUS stores and describe the main idea of the media strategy 2.7....
Name of the material/service: Monitors in the car, Information desks, Hanging monitors Submission of proposals lasts until: 22-06-2026, 13:57 to 01-07-2026, 21:00
Documents
Tender Notice