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The AIRPORTS has issued a Tender notice for the procurement of a Airport Terminal Advertising Concession in the USA. This Tender notice was published on 01 Mar 2025 and is scheduled to close on 28 Mar 2025, with an estimated Tender value of Refer Document. Interested bidders can access detailed Tender information, eligibility criteria, and complete bidding documents by referencing TOT Ref No. 115561824, while the tender notice number is 032825 and Registering on the platform.
Procurement Summary
Country: USA
Summary: Airport Terminal Advertising Concession
Deadline: 28 Mar 2025
Posting Date: 01 Mar 2025
Other Information
Notice Type: Tender
TOT Ref.No.: 115561824
Document Ref. No.: 032825
Competition: ICB
Financier: Self Financed
Purchaser Ownership: Public
Tender Value: Refer Document
Purchaser's Detail
Name: Login to see tender_details
Address: Login to see tender_details
Email: Login to see tender_detailsLogin to see details Tender Details The Hilton Head Island Airport is seeking qualified airport advertising concession firms through the Request for Proposal (RFP) process to submit proposals for the comprehensive management, marketing, operation, and maintenance of the terminal advertising program, which includes digital displays, marketing software, and ongoing business plan development. Hilton Head Island Airport aims to increase revenues by enhancing its advertising program. This involves ensuring that the programs design aligns seamlessly with the airports overall aesthetics and reflects the unique characteristics of the surrounding region it serves. The selected firm will coordinate all phases of the advertising concession program at the airport including but not limited to:Formulate comprehensive business strategy to align with organizational objectives.Develop detailed marketing and sales plan, including target audience identification and distribution strategies.Provide recommendations for innovative advertising assets to enhance brand visibility.Manage sales of advertising space, including contract negotiations and client relations.Manage the design, production, and installation of advertising displays across both physical and digital platforms.Ensure smooth operation of digital displays by providing and maintaining software access.Generate and analyze monthly reports to track advertising effectiveness and inform future strategies. Provide the Hilton Head Island Airport with monthly reports as requested.At Hilton Head Island Airports sole discretion, provide the airport with a list of available inventory that can be incorporated into a “trade for space” program to enhance the airport-s position within the Hilton Head Island community. The contract should include opportunities for the airport to trade “open” and not contracted in terminal advertising space for community partnership opportunities at the discretion of the Airports Director. This endeavor extends the opportunity for non-exclusive... Documents
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